Understanding shopper behavior is essential to revitalizing the retail experience. Kiana’s engagement engine maximizes marketing investments and empowers better customer relationships.
Real-time data to understand shopper behavior while in stores is becoming increasingly important to compete with online digital marketing techniques.
Knowing foot-traffic patterns, dwell times, bounce rates are critical to understanding shopping behaviors.
Leveraging guest Wi-Fi services can assist in delivering customer loyalty programs, powering targeted marketing campaigns based on shopper profiles, and measuring marketing investments.
Uses your existing camera and Wi-Fi infrastructure.
Enables next generation sensors in BLE LED lightbulbs Integrates with People counting and security cameras.
Secure mobile PoS, over a multi-tenant network delivers efficiency for each tenant.
Integrated security end to end, reduces complexity and enables uniform wired/wireless policies.
Able to streamline surveillance infrastructure and dramatically reduce required staffing level.
Generating opt-in marketing list through sign on to captive portal, while protecting network better.
Using visitor presence data to optimize staffing levels and influence marketing strategy.
Prepared for and considering IoT – energy management systems already under network control.
“The days of Wi-Fi zones are over. Our patrons appreciate Wi-Fi that is reliable and fast, so we’re giving it to them. Technology is a big differentiator for us. We’re investing to keep our customers as connected as they want to be, and our tenants as efficient as they can be.”
- Mall co-owner